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Production Process for Hospitality Websites

A good online solution will maintain profitability and satisfy your guests, as well attracting new ones.

The TOC Sales and Marketing team's sole purpose is to brand your company name, services and products. TOC Media can advise you how to get that competitive edge by marketing your products and service online.

We employ a proven system to develop the best possible solution for your company and its guests.

Needs Analysis and Planning

Through a collaborative planning process, we work with you to discover your business philosophy, your client or guest profile, the messages you wish to convey, and the services you offer both in the person and online. Your involvement and participation in the planning process are critical to the creation of a successful online experience for your guests.

Site Design

The design process incorporates all that we have learned about your business and brings it together in a unique graphic concept that accurately reflects your philosophy and sense of esthetics. You will have input along the way and several design prototypes from which to choose the final look and feel that perfectly represents your business and your guests.

Site Production

The hard work completed, actual construction of the web site pages and integration of your customized content can proceed. If desired, your web site can be constructed for easy, "non-techie" updates using common word processing applications your staff already uses. We can also incorporate many unique features to facilitate common tasks such as reservations for your email savvy clients.

Site Marketing

Your new web site must be carefully marketed in keeping with the tasteful ambiance of your business. We can help you spread the news about your site and services in a sophisticated, professional manner.

Site Maintenance and Training

Our sites are designed for easy maintenance whether they are simple static pages or fully interactive. Training is included, and our professional staff are always ready to help you and your staff with ongoing support or updates.

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